25 years of experience in Hospitality, Retail, Information Technology and Digital
transformation
I have developed a strong expertise to onboard people with technology and to support owners
and companies in their revenue growth.
I am a passionate and dynamic person, and I am always concerned with the excellency of
services delivery and quality of human relationships.
My vision: Make customers happy and loyal thanks to a unique and satisfying digital
experience implemented with passionate and expert people!
I always put together my team and the customers around new innovative and challenging
projects and even with sweat and hard work among us, there is always a place to smile, have
fun and be proud of our achievements!
My goal: Bring efficiency and increase revenue with the proper use of a simple piece of
technology and an appropriate human touch.
• Plan, Coordinate & Drive the Rollout of Operation procedures for the Reservation,
Sales & Distribution Platform for Middle East region.
• Advice & Support to the VPs of Operations and the Development team with the
Distribution Platform Key Benefits, for negotiations with new hotels & franchises.
• Aet the Rollout priorities with the regional IT/PMS teams, & implement them through
the Middle East Distribution Rollout and Support Manager ; feedback to Digital
Services Rollout Team in Paris HQ.
• Adapt or create Rollout recommendations and procedures in coordination with the
regional IT/PMS team, and the Sales Relay for Accor New Application for Integrated
Sales.
• Implement the online payment systems integrated in the customer journey for 70
hotels in UAE and Egypt hotels.
• Implement Online Checkin & Fast Checkout within 100 properties in Middle East
• Supporting the countries to implement OPERA PMS in operational teams (migration,
SOPs, training, Standards implementation, enhancement of local and regional needs
(Taxes, guests data privacy, etc...)
• Responsible of the Data integrity between OPERA PMS and Accor accounting system
interface
• Project manager for e-Billing project: online billing management software for BtoB
and BtoC customers through certified digital invoices powered by VOXEL. Prepare
the legal certifications validated by CNIL & AEPD (for France & Spain) in order to
meet the country fiscal rules.
Sales Strategy Development
• New businesses on Hospitality market
• New development deals for Restaurants Chains
• Presentation of the new products adapted to hospitality market.
Project management for all POS and PMS interface solutions for hotels in France
• Setup and training for all F&B and PMS operational teams on the new Protel
solutions, - Support of PMS and POS interfaces
• Creation of procedures, SOPs and guidelines for operational teams.
• Project Manager for hotels & restaurant major accounts
• Implementation of Property Management System and Point of Sales System in Hotels
group
• Ressources planning,
• Risk management
• Follow the project life cycle
• Develop existing portfolio for 3 and 4 stars hotels, Palace and hotels chains
• Sale all Micros Fidelio solutions and create a migration plan of existing customers
from Fidelio v6 to Opera PMS
• Sales development of POS solutions
• Sales development of e-distribution solution myfidelio.net for independant hospitality
industry and small hotel groups
• Followup of leads and products Demo
Catering solutions
• calls and ticketing management
• Fix issues on Fidelio and/or Oracle Databases
• Provide support on tools usage & optimisation of tasks
• Online training
• Adapt and implement analytic procedures
• Develop specific reports as per customers needs on Fidelio reporting tool (R&R) and
Oracle report tool.
Responsible for the success of implementation and training of Sales & Catering
solutions
• Provide consultancy to sales and catering departments to adapt their existing processes
with the new solutions
• Manage the full setup of the solutions and coordination with the interface and
technical teams for the server setup
• Implementation of Meeting Matrix solution
• Setup of Vision solution
• Adapted training to the hotel Sales & banqueting team
• Followup and refresh training
• Support & hotline for hotels
• To increase the collaboration with hotels and regional IT and operation departments in
order to facilitate the Digital & Cultural Transformation as part of AccorHotels
strategy and create an impact on revenue growth.
The Digital Transformation team's main missions are:
• Support hotels during the pre-opening phase and onboard new brands into Accor
Digital environment,
• Adapt and optimize all processes and methodology of knowledge diffusion on Digital,
working closely with Regional Customer Services & Loyalty teams, in order to
empower the operational departments to facilitate the Digital transformation and
integration.
• Maintain consistency in the way hotels are working in the region to enhance guest
experiences by using the Accor Digital solutions.
• Implement online payment solutions for 300 hotels in MEA with partners as Ingenico,
Cybersource VISA platform, 3C Payment and Secure Pay.
• Implement Mobility solutions for check-in & Check-out for UAE hotels
• Implement Salesforce solution for 300 properties
• Implement interactive and dynamic CRM solution for 300 properties
• Support of the rollout of the new loyalty solutions (ALL: Accor Live Limitless) over
MEA region.
• Strategic partnerships with banks in UAE, Egypt and KSA and preferred suppliers
• Generate revenue through the adoption of Digital Solutions by hotel operations and
customers.
• Team budget management, PNL
• Scoring tools adoption in our properties
• Talents development
• Identify new technology to improve guests experiences